Solutions & Strategy

10 Tips for Engaging Prospects

Written by Laura Iwanski | Apr 14, 2023 3:53:49 PM
 
  1. Engage potential new businesses every day. Spend time setting meetings for potential new business as a daily routine.

  2. Be and sound confident. Keep a full pipeline so you feel confident, and sound confident when talking to prospects.

  3. Sell meetings, not products. Share insights, not obscure product terms and industry jargon.

  4. Focus on them. Use an effective “hook” focused on how you can solve your prospect’s problems.

  5. Have your voicemail ready. Prepare a short, relevant message to leave in case you’re directed to voicemail.

  6. Use voicemail and email together. If you leave a voicemail, send an accompanying email as a reminder to contact you.

  7. Ask for referrals. Referrals are the most pre-qualified leads; spend time requesting them.

  8. Keep score. Track metrics like dials, contacts, and leads so you can compare to your goals.

  9. Make it fun. Keep things interesting and reward yourself.

  10. Be enthusiastic. Let your enthusiasm show in your tone and choice of words.